Atlas Concorde: Cersaie 2025

17 September 2024

Best off at Cersaie 2024

An immersive experience, an ecosystem of coordinated surfaces, furnishings and formats, five new collections launched simultaneously. At Cersaie 2024, Atlas Concorde showed what it means to be a global benchmark in ceramic design.

The stand, shared with the Atlas Plan and Atlas Concorde Habitat brands, presented a coherent and comprehensive vision of contemporary living. Surfaces were intertwined with furnishings and large slabs in an exhibition guided by the concept of ‘Uniqueness has a Place’: each environment was designed to offer inspiration, design freedom and aesthetic value. This edition marked an evolution in terms of variety, stylistic research and quality of the offering. It now becomes the starting point for looking ahead.

The next appointment is at Cersaie 2025, with new projects, new spaces and new stories to tell.

See you in Bologna.

Log and Log Cansei

A first-of-its-kind collaboration with ITLAS, a producer of natural wood products Made in Italy, made possible a quantum leap for Atlas Concorde in wood-effect porcelain tiles, called LOG and LOG Cansei. A search for the secrets of wood at the source, then translated into these two brand new collections. The two collections set a new benchmark for the wood look in the tile industry and are the first two of Log World.

Log combines the practicality of ceramic tiles with the natural look of the finest oak, giving you the chance to use the wood effect not only indoors, but also outdoors and in wet areas.

Log Cansei is inspired by the beech tree of the Cansiglio Forest (one of the largest beech forests in Europe, located between the Veneto and Friuli-Venezia Giulia regions), offering a unique look that has never been seen before in the ceramic market. A comprehensive selection that ranges in sizes and decorative effects for interiors and exteriors and walls.

Boost Expression

Boost Expression is the latest addition to Boost World. It’s a collection that conveys the texture and imperfection of hand-worked plaster, and features a prestigious collaboration with Elisa Ossino, who curated the design and communication project.

Marvel Diva

Marvel Diva is simply iconic, just like a diva. An explosion of beauty and character with 10 new marble effect porcelain tiles offering their best look on large slabs. A selection of wall tiles that amplifies the beauty of spaces thanks to new textures developed for the occasion.

Boost Icor

Boost Icor offers the warmth, modernity and softness of limestone in Atlas Concorde style with a strong outdoor vibe. Realism, color selection, and decorative solutions interpreted in the design of spaces by Marco Casamonti - Archea Associati.

Atlas Concorde Park Studio gets a makeover

For Cersaie 2024, Atlas Concorde Park Studio, the more than 3,000-square-meter exhibition space situated in the century-old park surrounding the Fiorano Modenese headquarters opened in 2023, will be updated with new collections presented at the trade show and will further evolve, connecting the new exhibition space and the original exhibition areas. An integrated project capable of taking the architectural elements of the historic building and enhancing the customer's experience, following the concept of Cersaie 2024: "Uniqueness Has a Place.” Atlas Concorde Park Studio places the focus on visitors, giving them a fresh perspective on Atlas Concorde's extensive product system, combining hospitality, elegance, and modernity.

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