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Atlas Concorde Studio Milano

01 January 1970

After Dubai, Moscow, London, Paris, and Lyon, Atlas Concorde is opening a new showroom in Milan in the heart of Brera, one of Milan's most renowned design destinations.

For Atlas Concorde, which has its roots in the heart of the Italian Ceramic District," says CEO Maurizio Mazzotti, "being in Milan means being at the center of interior design trends and being able to draw inspiration from innovative voices, gather feedback, and experiment with new approaches.” Designed by Lissoni & Partners as an open space, the showroom is a place for meeting with the world of international design: architects, designers, and general contractors can learn about the potential of the company's collections and get support and advice on the best solutions for their projects. As explained by Piero Lissoni, "The Atlas Concorde project is based on two special elements. First of all, the showroom is located in a historic building in the center of Milan, and we wanted to respect what we found: the walls and old floors, frescoes, and other elements typical of this 18th-century building.  Second, we wanted to associate a hyper-industrial company with an artistic model. Its products, characterized by a great attention to current design esthetics and trends, are treated like the surfaces of an artist using a new language. This model can then be exported all over the world, the Atlas Concorde 'galleries' being adapted to their locations, so the Paris showroom is different from the one in London or New York, each reflecting the local culture and sensitivities.”  Atlas Concorde

FLAGSHIP STORE MILANO | BRERA DESIGN DISTRICT Via San Marco 12 - 20121 Milano (MI), Italy milano@atlasconcorde.com tel.: +39 02 62912661

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